Prediction markets captured 27% of U.S. sports betting volume during the World Cup as Kalshi hit $27B in trading, but a Washington injunction and new

Key Takeaways
Prediction markets delivered unprecedented engagement during the 2026 World Cup. At the same time courts and lawmakers moved to constrain the sector.
A Washington state judge issued a preliminary injunction against Kalshi. Two days later Crypto.com’s OG platform filed a preemptive federal lawsuit against Washington officials. These developments arrived alongside a House hearing that exposed sharp divisions over sports event contracts.
According to reporting by Gambling Insider, the week’s events underscored a growing tension between rapid commercial growth and regulatory resistance. G3 Newswire detailed the new federal bill aimed at closing what sponsors call a loophole. The iGaming Europe highlighted how prediction platforms captured approximately 27% of U.S. sports betting volume during the tournament.
The Washington state judge found that officials were likely to succeed on claims that Kalshi’s event contracts violate state gambling laws. The court rejected Kalshi’s federal preemption arguments.
Crypto.com’s OG platform responded with a federal lawsuit. Washington’s guidance describing prediction markets as unauthorized, along with its lawsuit against Kalshi and the resulting injunction, created a concrete threat of similar action.
This sequence illustrates how one state’s action can ripple across operators. From the supplier side, such moves force immediate reviews of compliance architecture and user access protocols.
The House Agriculture Subcommittee on Commodity Markets, Digital Assets, and Rural Development examined customer protections and market integrity in sports event prediction markets. Witnesses included prediction market supporters and gaming industry representatives.
Gaming representatives argued that sports contracts function like sports betting while bypassing state licensing, taxation, responsible gambling requirements and tribal gaming rights. Prediction market advocates maintained that the products are federally regulated derivatives subject to CFTC oversight.
Lawmakers questioned whether the CFTC has sufficient personnel and resources. The agency’s order for Kalshi to honor certain Michigan trades despite a court order drew attention.
Gaming Today covered the hearing in detail. Rep. Angie Craig asked whether the CFTC is equipped to police these contracts. Committee Chair Dusty Johnson echoed staffing concerns.
Chris Cylke of the American Gaming Association and David Bean of the Indian Gaming Association testified that the CFTC approach represents regulatory capture. They cited $111 billion in Kalshi trading volume through the first half of 2026, with 80% tied to sports.
On July 22 Nevada Reps. Steven Horsford and Mark Amodei introduced the Prediction Markets Are Gambling Act. The measure would prohibit registered entities from listing, clearing or trading contracts tied to sporting events, athletic competitions and casino-style games.
G3 Newswire quoted Horsford directly: “This is about protecting jobs, protecting consumers, and protecting the integrity of our gaming industry. Nevada has always been the gold standard for gaming regulations. These companies are exploiting a federal loophole that allows them to effectively sidestep state oversight that every other legal sportsbook must follow. They’ve already cost states over $1bn in lost gaming tax revenue that should have gone toward funding schools, roads, and critical programs.”
Amodei stated that gaming policy has long been the responsibility of states and tribes. Companion legislation in the Senate came from Sens. Adam Schiff, John Curtis and Catherine Cortez Masto.
Sports prediction contracts function as sports bets under a different name and have been offered across all fifty states, raising questions about compliance with state and federal law.
In Pennsylvania, House Bill 2711 would establish standards for consumer protection, participation and market integrity. It includes age verification, self-exclusion and controls against insider trading and manipulation but does not establish a licensing regime or tax prediction markets.
Twelve Democratic senators, led by Martin Heinrich, urged amendments to pending digital asset bills. Focus Gaming News reported their letter called for a savings clause to safeguard tribal authority under IGRA and restrictions on CFTC-registered entities offering sports-like contracts.
Arizona government bodies adopted or considered rules restricting employees from trading on nonpublic information. This followed Gov. Katie Hobbs’ executive order on insider trading.
Wisconsin Elections Commission warned that trading election contracts could expose voters to felony charges.
Kalshi generated approximately $27 billion in World Cup trading volume and added around three million users. Its final-winner market attracted nearly $1.9 billion, though reported figures vary significantly because companies and analysts measure trading activity differently. All estimates point to unprecedented consumer engagement during the tournament.
TickerTracker calculated approximately $13.8 billion across Kalshi’s individual World Cup soccer markets between June 11 and July 19, excluding parlays. Argentina was the most-traded team and Lionel Messi the most-traded player.
@TickerTracker_ posted: “Final numbers from a massive World Cup on @Kalshi:”
Other estimates placed Kalshi’s total above $22 billion. Polymarket generated approximately $14.3 billion across its international and U.S. platforms.
@JarsyInc wrote: “Prediction markets had their breakthrough moment at the 2026 World Cup. Kalshi: $22.4B World Cup trading volume Polymarket: $14.3B trading volume ($10.8B global + $3.5B U.S.) New platforms launched, institutions joined the market, and user growth accelerated.”
The iGaming Europe reported Kalshi recorded $31 billion in notional trading volume in June. H2 Gambling Capital estimated prediction markets accounted for approximately 27% of comparable U.S. sports betting activity, up from around 9% at the beginning of 2026.
@DraftKingsNews stated: “The 2026 FIFA World Cup delivered record engagement across DraftKings Sportsbook and DraftKings Predictions. Highlights from the tournament include: • The World Cup Final was the most bet soccer match in DraftKings Sportsbook history with more than 2M bets”
A Citizens JMP Securities study found Polymarket averaged 2.70% vig compared with higher figures at Kalshi and major sportsbooks.
Combined reporting from Gambling Insider, The iGaming Europe, G3 Newswire, Focus Gaming News and Gaming Today captures the regulatory friction and volume surge. Yet it spends less time on the operational mechanics operators must now address.
Sportsbook platforms face pricing pressure where prediction markets post lower vig. Supplier-side integrations must now account for sudden access blocks in jurisdictions like Ireland, France, Czechia and Canadian provinces. The coverage also leaves open how tribal casino operators translate lost tax revenue claims into concrete advocacy targets when prediction platforms operate under CFTC rules rather than state licenses.
These gaps matter because World Cup scale does not automatically resolve compliance fragmentation heading into the NFL season.
The 2026 midterm elections and NFL season will test whether current pricing advantages hold once regulatory uncertainty settles. Operators and investors should map exposure to both CFTC directives and state enforcement actions now rather than later. SCCG advisory resources at https://sccgmanagement.com/our-services/ can help stakeholders model these intersecting risks before the next volume spike arrives.
We've watched prediction markets mature from a regulatory oddity to a legitimate threat to traditional sportsbooks. The World Cup proved consumer appetite is real — 27% market share didn't come from nowhere. Now the industry fights back, state by state, bill by bill. SCCG tracks every regulatory shift and knows who moves next.
SCCG angle: SCCG sits in every regulated market and works with regulators, operators, and platforms daily. When prediction market rules shift — injunction, bill, or framework — we connect clients to the right legal, lobbying, and strategic partners who shape outcomes, not just react to them.