Swiss Casinos Completes Phased ReelLink Deployment Across Zurich, Pfäffikon, Winterthur and St. Gallen

Swiss Casinos has completed the rollout of ReelLink across its four casino properties. The platform, which brings certified online game content to physical slot machines, is now live at Casino Zurich, Casino Zürichsee in Pfäffikon, Casino Winterthur and Casino St. Gallen. It currently runs on 24 machines, with 17 more scheduled before the end of the year to reach a group total of 41.

ReelLink first launched at Winterthur and Pfäffikon in December 2025. It expanded to Zurich and St. Gallen in July 2026. As reported by G3 Newswire, the system separates game content from the physical cabinet so titles can be sent to approved machines in seconds and refreshed cabinet by cabinet.

How ReelLink Integrates with Existing Operations

The technology plugs directly into each casino’s current management system. Player tracking, accounting and regulatory reporting stay unchanged. Casinos gain access to a wider library of titles than any single manufacturer provides and receive performance data on each game to identify what resonates with guests. This delivers the volume and pace of an online lobby while retaining the service and atmosphere of a land-based floor.

Executive Views on Risk Reduction and Future Plans

Marcel Tobler, CEO of Swiss Casinos AG, said: “We built ReelLink to change how players experience a casino floor. People now expect the choice and the steady stream of new content they get online, and land-based casinos have to meet that to stay relevant.”

Tobler added: “Having it running across all four of our casinos shows the idea holds up in a live environment, not just on paper. From here, we want to build ReelLink out internationally alongside game providers and other operators.”

Thomas Cavelti, Casino Director at Casino Zürichsee in Pfäffikon, said: “Bringing a new machine onto the floor has always carried a risk, because you commit to the hardware before you know whether players will take to the game. ReelLink takes most of that away.”

Deborah Conte Santoro, Managing Director of ReelLink, added: “ReelLink isn’t technology for its own sake – it answers a concrete problem, the content gap between online and the casino floor. By separating the game from the cabinet, casinos in Switzerland and, in time, elsewhere can run their online and land-based offerings at the same pace.”

The completed Swiss deployment supplies a tested base from which ReelLink’s operators can pursue further platform refinements and potential expansion.

Reporting: G3 Newswire

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