SBC Summit Europe to Assemble 3000 Operator Representatives and Regulators in Amsterdam

SBC Summit Europe will take place at RAI Amsterdam from 19–21 April 2027. The gathering will draw more than 3000 representatives from operators in regulated European markets. It will also feature expanded participation by national and international gaming regulators.

The event was first announced in February this year. Its stated purpose is to serve as a meeting point for the people who operate, oversee and shape licensed gambling markets at a time of regulatory and commercial change. SBC targets 3000+ operator representatives with emphasis on licensed operators from Europe’s major regulated jurisdictions.

SBC CEO & Founder Rasmus Sojmark said: “Europe is not one gambling market. It is a collection of regulated markets, each at a different stage of development and each facing its own questions around taxation, advertising, player protection, changing consumer behaviour, AI, technology and channelisation.” He added that the fragmented approaches now visible across the continent make direct exchanges between decision-makers particularly useful.

The summit leverages SBC’s partnership with the International Association of Gaming Regulators (IAGR) and the International Masters of Gaming Law (IMGL). Those ties are intended to bring gaming authorities from multiple jurisdictions into the same venue as the operators they license. Sessions will examine channelisation, taxation, advertising restrictions, player protection, affordability, black-market competition, licensing, compliance and new technology.

Amsterdam as Annual Venue for Operator-Regulator Exchange

SBC Managing Director Andrew McCarron said the goal is to make Amsterdam a fixed calendar date that reflects the current shape of the European industry. The format places regulated operators and regulators in the same rooms rather than treating regulation as a topic discussed in their absence. According to SBC News, the resulting conversations are expected to highlight which regulatory models achieve sustainable channelisation and which instead feed offshore growth.

The exhibition floor and structured networking will connect suppliers of compliance technology, payment systems, sports betting platforms and data services with the operators and regulators they support. Complimentary passes are available to operators, regulators, suppliers and qualifying affiliates.

Reporting: SBC News

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