PokerStars on FanDuel Captures Larger Share of Flat US Online Poker Revenue
Total regulated US online poker revenue was estimated at $8.8 million in August, roughly unchanged across the previous four months and down around 2% compared to last year. PokerStars on FanDuel generated around $2.6 million, representing a 14% year-over-year increase, while WSOP Online was down 10% year-over-year and BetMGM Poker declined 16%. It appears to be winning players in a market that has largely stopped growing.
SCCG Take — Targeted platform changes and multi-state pooling allow operators to lift share without category growth. The decisive test is whether these moves expand the regulated player base or only redistribute existing volume.
Regulated US online poker revenue totaled $8.8 million in August. The figure has stayed roughly flat over the prior four months and stands 2 percent below the year-ago period.
PokerStars on FanDuel generated an estimated $2.6 million across Michigan, New Jersey and Pennsylvania, a 14 percent year-over-year rise. WSOP Online revenue fell 10 percent while BetMGM Poker dropped 16 percent. The network is taking share in a market that has stopped expanding.
Revenue Patterns and Liquidity Pool Effects
From April through August, PokerStars on FanDuel produced $12.9 million, compared with $11.8 million in the same span of 2025, for 9.4 percent growth. The April shift to the iPoker platform and launch of a shared three-state player pool contributed to the result. New Jersey showed particular strength, with PokerStars now the largest single poker site in the state and revenue up around 30 percent year-over-year. Michigan posted comparable growth while Pennsylvania remained lower despite the added liquidity.
Estimates from Poker Industry PRO, as reported by PokerNews, position PokerStars as the only one of the three largest networks with positive year-over-year movement. Pokerfuse described the pattern as poaching players from rivals. Revenue estimates do not reveal how individual players allocate volume across sites, yet the data show PokerStars expanding its portion of existing handle rather than riding an enlarged player base.
Tournament Adjustments and Engagement Strategy
The operator altered core product features after the FanDuel integration. Nightly Stars starting stacks doubled from 5,000 to 10,000 chips and late registration closed later. Guarantees increased to $25,000 on Tuesdays and Thursdays, with $22,500 on remaining nights. A weekly leaderboard distributes an additional $2,500 in tournament tickets. The Spin & Go format adopted an NFL theme as Spin & Field Goal, giving the $5 tier a path to a $1 million jackpot.
These changes supplied more chips, entry time and prize pools. They have coincided with the revenue increase but have not yet resolved whether the regulated market can add new players or will simply reallocate activity among current ones. That distinction will shape the channel’s trajectory over the next several quarters.
Reporting: PokerNews
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
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