Ocean Casino Resort Announces $14 Million Relocation and Expansion of Exclusive High-Limit Slot Lounge The Cove

Ocean Casino Resort is investing $14 million to transform and enlarge The Cove, its high-limit slot lounge reserved for select rewards players in Atlantic City.

The project was announced on October 1. The lounge will move to an 11,935-square-foot space between the Asian Table Games Area and the High-Limit Table Games room. It is scheduled to open early next year.

The Cove Transformation

The expansion will increase the number of gaming machines from approximately 140 to 192. The updated design takes its cues from the ocean setting beyond the Boardwalk and will include dedicated sitting areas.

Ocean Casino Resort General Manager Bill Callahan said, “This transformation of The Cove is another significant investment in the future of Ocean Casino Resort and the experiences we deliver to our guests.” Callahan added that The Cove will offer a “sophisticated and distinctly Ocean experience.”

The lounge is available only to Reserve, Prime, and Preferred Ocean Rewards cardholders Sunday through Thursday, and to Reserve and Prime members Friday through Saturday. Its Self-Pay program credits jackpots up to $39,999 directly to the machine bankroll, allowing uninterrupted play until a slot attendant closes the session.

Ownership Changes and Performance Metrics

The project follows the June transition to full ownership by the Ilitch family, whose fortune originated with Little Caesars. The family created Ilitch Gaming as a holding company that also operates MotorCity Casino Hotel in Detroit and Scarlet Pearl Casino Resort in Mississippi.

Through August, Ocean Casino Resort posted gross gaming revenue of $329.9 million, a 5.4% increase from the prior year. It is one of only three Atlantic City casinos reporting year-to-date growth and holds the third position behind Borgata at $556.7 million and Hard Rock at $376.4 million, according to Casino.org News.

Ocean Casino Resort additionally maintains The Loft, a private 2,000-square-foot luxury gaming suite 44 stories above the Boardwalk that is accessible by invitation and includes complimentary bar service, butler support, and dedicated security. The latest investment keeps the focus on high-value players in a market where such amenities distinguish properties.

Reporting: Casino.org News

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