Kansas Entertainment Breaks Ground on 140-Room Tribute Portfolio Hotel at Hollywood Casino at Kansas Speedway
Kansas Entertainment, PENN Entertainment’s joint venture with NASCAR, broke ground on a Tribute Portfolio hotel at Hollywood Casino at Kansas Speedway. The 140-room property opens in 2028, financed and developed by Prime Group US and operated by Shaner Hotels. It integrates with the growing Village West district that includes upcoming stadium and retail projects.
SCCG Take — The land contribution structure and partner model enable PENN Entertainment to expand non-gaming amenities while maintaining its disciplined capital approach. Operators should track how such integrated developments affect visitation across casino, sports and retail assets in multi-use districts.
Kansas Entertainment, the joint venture between PENN Entertainment and NASCAR, is holding a groundbreaking ceremony for a new boutique hotel adjacent to Hollywood Casino at Kansas Speedway. The property is scheduled to open in 2028 with approximately 140 rooms and suites. It will connect directly to the casino’s west entrance.
The hotel will operate as part of the Tribute Portfolio, a brand within Marriott Bonvoy. Prime Group US is financing and developing the project. Shaner Hotels will manage operations, while Kansas Entertainment is supplying the vacant land.
Project Details and Location
The site sits in the Village West area of Kansas City in Wyandotte County, Kansas, positioned on turn two of the Kansas Speedway. That venue hosts NASCAR races including the Hollywood Casino 400 along with dozens of major events each year. The district also features Children’s Mercy Park, home of Major League Soccer’s Sporting KC, plus retail attractions. Buc-ee’s is building a travel center nearby, and the Kansas City Chiefs plan to open a new stadium in Village West in 2031.
Additional specifics on food and beverage, meeting space and other amenities will be released later. Area dignitaries expected at the ceremony include representatives from the Kansas Racing and Gaming Commission, the Kansas Lottery and the Unified Government of Wyandotte County and Kansas City, Kansas.
Leadership Comments
Jay Snowden, CEO and President of PENN Entertainment, said: “This is an exciting new addition to our operations in Kansas City. Significant developments are in process in the area surrounding our property, and this is another organic growth opportunity that aligns with our disciplined approach to further our competitive position in our markets across the country.”
Pat Warren, President of Kansas Speedway, said: “This will be an incredible addition to the Village West entertainment district and furthers Kansas Entertainment’s commitment to economic development in Wyandotte County. PENN Entertainment has been a fantastic partner and we can’t wait to welcome visitors to the new hotel, where they’ll have convenient access to the casino, speedway, and all that the area has to offer.”
Prime Group US is a privately held real estate investment, development and management firm based in South Florida. Shaner Hotels, headquartered in State College, Pennsylvania, has more than $1 billion invested across 75 hotel properties in the U.S., Italy and the Bahamas. The reporting appears in G3 Newswire.
Reporting: G3 Newswire
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
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