
TL;DR — DATA.BET expanded its April 2026-launched predictions product with crypto ‘Up or Down’ markets across five short settlement periods plus live data widgets and API tools. The offering targets frequent, non-sports betting on assets like Bitcoin and Ethereum. It marks the first major update since entry into the sector.
SCCG Take — Operators gain simplified tools for always-on crypto price betting to drive revenue beyond sports. This update highlights the competitive push to reduce complexity and accelerate deployment in prediction markets.
DATA.BET has expanded its predictions product with a new crypto-focused ‘Up or Down’ market type, alongside live and historical data widgets and API integration. The development follows the company’s entry into the sector in April 2026.
The updated product allows operators to offer crypto ‘Up or Down’ markets based on a defined price target. Players bet on whether an asset will move above or below that level across five settlement periods: five minutes, 15 minutes, one hour, four hours, and daily.
These short-duration markets provide more frequent betting opportunities outside of the sports calendar. Dedicated widgets show live asset prices, target lines, and countdowns to settlement. The Crypto and Finance categories include live and historical data for assets including Bitcoin, Ethereum, gold, and oil.
“Prediction Markets was built to give operators a fast-moving, always-on offering that runs independently of the sports calendar,” said Rostyslav Likhtin, Head of Product at DATA.BET. “We’re making it faster to trade, easier to read, and easier to deploy, and this is only the first step in how far we’re taking this.”
This represents the first major update since DATA.BET launched into the sector to reduce the structural complexity typical for exchanges. The original product covered politics, geopolitics, finance, technology, crypto, economy, culture, and weather.
The move comes as businesses in both traditional gambling and prediction markets spaces look to find an edge as competition continues to increase. The Cyprus-headquartered company has continuously stated the importance of bet builders, which provided a successful route to revenue throughout the 2026 World Cup. It now has its eyes set on finding another key revenue source via predictions, as first reported by SBC News.
Reporting: SBC News
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
We're watching prediction markets move from niche complexity to operator-ready simplicity. DATA.BET's crypto Up or Down markets with five settlement windows signal the land grab for non-sports betting inventory. Operators need always-on content that converts casual players, and crypto volatility fits that need if the product can scale and retain.
SCCG angle: SCCG connects operators to prediction market suppliers and crypto data partners across our 545-partner network. If you're evaluating always-on content or building out non-sports verticals, we broker the right integrations and help you vet execution risk before you commit.
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