ParlayX Closes $1.25 Million Pre-Seed Round to Develop Institutional-Grade Prediction Market Infrastructure
TL;DR — ParlayX raised $1.25M pre-seed led by Dreamcraft Ventures for institutional prediction market infrastructure. The OEMS platform connects Kalshi, Polymarket and others, targeting trading desks with shared accounts and API tools. It directly addresses fragmented, retail-focused systems in a maturing multi-billion-dollar asset class.
SCCG Take — This round signals institutional infrastructure is now a funding priority, favoring platforms that deliver coordinated execution and venue connectivity for market makers over retail designs.
ParlayX has closed a $1.25 million pre-seed funding round to develop a non-custodial, fund-grade infrastructure layer for institutional participants in prediction markets. Copenhagen-based Dreamcraft Ventures led the round, joined by angel investors that include Pet Berisha of Sporting Crypto, Jeffrey Haas of ID8, Jack Corddry, formerly of Frax Finance, and Devin Ardalan, president of US operations at EVG. Based on deal size, the raise ranks in the top third of pre-seed rounds in the sector.
The platform centers on an order and execution management system (OEMS) that spans multiple prediction market venues. It is built for trading desks, market makers, and quantitative funds rather than retail traders, providing order routing, custody and capital control tools, granular permissioning, and unified portfolio visibility across accounts.
Platform Built for Shared Institutional Operations
ParlayX departs from the conventional single-user, single-account structure. Its system allows multiple participants within an organization to operate under shared infrastructure and coordinate positions. The company has connected its platform to four venues to date: Kalshi, Polymarket, Limitless, and ProphetX. It plans to add Novig and Polymarket US early in the NFL season.
The startup has onboarded its first 10 market makers, who use the API and SDK to run algorithmic trading strategies across the connected venues. A waitlist of additional quantitative desks and hedge funds is in progress.
Infrastructure Needs in a Maturing Market
The new capital will fund additional venue integrations, upgrades to proprietary smart order routing algorithms, and the scaling of global go-to-market operations. Dreamcraft Ventures general partner Nikolaj Nyholm stated, “Prediction markets are rapidly maturing into a multi-billion-dollar asset class, but the underlying infrastructure has remained heavily fragmented and retail-focused.”
ParlayX CEO and co-founder Andrew Gonzalez is scheduled to speak at the Global Prediction Markets Forum at SBC in Lisbon, along with multiple prediction market-focused events in New York later this year. This funding step targets the specific operational gaps that limit institutional entry today, setting a narrower but clearer path for coordinated, professional-grade participation ahead of broader NFL-driven volume.
Reporting: Yogonet International
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
Prediction markets are professionalizing — the winner will be whoever builds the pipes institutions actually need.
We've watched prediction markets graduate from novelty to asset class, and fragmentation is the choke point. ParlayX is building OEMS infrastructure—multi-venue routing, shared accounts, API access—for market makers and quant desks. That's the signal: capital is flowing to back-end plumbing, not front-end betting UX. Institutional participation requires institutional architecture.
- $1.25M pre-seed led by Dreamcraft; early customer base includes 10 market makers
- OEMS connects Kalshi, Polymarket, Limitless, ProphetX with Novig and Polymarket US coming
- Built for trading desks and funds: shared infrastructure, API tools, unified portfolio control
SCCG angle: SCCG sits at the intersection of regulated gaming and emerging market infrastructure. As prediction markets professionalize and U.S. jurisdictions calibrate frameworks, our 545-partner network spans regulators, operators, and fintech builders. We connect the venues, the capital, and the compliance layer—so clients don't build in a vacuum.
Gaming, betting and prediction markets — the desk’s read, every weekday.
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