
TL;DR — Regulus finds UK top operators (66% market share) delivered modest Q2 growth after remote gaming duty rose from 21% to 40%. Firms held bonuses steady by cutting other costs, aided by the World Cup. A 12% decline is forecast for 2027, with smaller operators hit hardest via shop closures and job losses.
SCCG Take — Short-term adaptation via expense cuts masks sustainability risks. Operators should track H2 results without major events to gauge if current strategies hold under elevated taxes.
The UK gambling sector maintains outward stability after the remote gaming duty increased from 21% to 40% in the Autumn 2025 budget. A Regulus analysis reported by GamblingNews finds that the six largest operators, controlling roughly 66% of the market, posted modest Q2 growth with no discernible tax impact on results. Bettors held to established patterns while companies avoided bonus changes and cut other costs instead.
The World Cup delivered gains for Entain and Super Group, alongside modest iGaming revenue increases. These factors helped offset the duty rise without immediate customer price adjustments or migration to black-market options. The second half of the year, lacking comparable high-profile events, will test whether this performance holds.
Smaller operators face disproportionate effects from the tax hike. Betfred will close over 130 shops, affecting roughly 600 jobs, and has reorganized its offerings accordingly. Entain and Bet365 exited racing sponsorship agreements, with nearly all firms reducing marketing and sponsorship spending. No major consolidation has occurred yet.
Regulus describes the UK market as especially difficult to forecast, noting that problems often stay hidden until unavoidable. Maintaining current bonusing levels may not prove sustainable, supporting the firm’s bearish outlook and expectation of a 12% market decline in 2027.
Reporting: GamblingNews
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
We're watching how operators adapt to the UK's new 40% remote gaming duty—nearly double the old rate. Q2 looked stable because top operators trimmed marketing and got World Cup tailwinds, but the second half will reveal if they can sustain bonusing levels without major events. Smaller players are already closing shops and cutting jobs, and Regulus sees a 12% market drop by 2027.
SCCG angle: SCCG works with operators navigating tax-heavy markets like the UK. We connect clients to cost-optimization partners, alternative market entry strategies, and M&A advisors when smaller players start looking for exits. If you're weighing UK investment or need to pivot fast as regulations tighten, we've built those bridges across 545 partners in every regulated market.
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