Play’n GO Integrates Portfolio with StarVegas on Regulated Swiss Platform
TL;DR — Play’n GO has launched titles including Book of Dead with StarVegas in Switzerland. The regulated Casino Interlaken brand will add the full portfolio over time with initial promotional support. This adds to Play’n GO’s network in a mature European regulated market.
SCCG Take — Content partnerships in licensed Swiss markets allow suppliers to secure distribution while operators broaden compliant offerings for local players.
Play’n GO has launched its portfolio of games with StarVegas, the online casino brand of Casino Interlaken in Switzerland. Swiss players now have access to key titles on the fully regulated platform available throughout the country.
The initial release includes Book of Dead, Reactoonz, Fire Joker and Rise of Olympus. StarVegas.ch plans to add the supplier’s full catalogue over time. First-month support features dedicated promenade positioning and Provider of the Month designation.
Partnership Execution
As reported by G3 Newswire, StarVegas represents an important addition to Play’n GO’s network of partners in one of Europe’s most mature and highly regulated online casino markets. The platform operates as a licensed casino brand with mobile apps.
Aliaksandr Iakhvedau, Account Manager of Play’n GO, said: “Switzerland continues to be an important regulated market for Play’n GO, and we’re excited to see our games go live with StarVegas.”
“Casino Interlaken has built a strong reputation for delivering high-quality entertainment experiences, and their ambitious plans to launch our full portfolio demonstrate a clear commitment to offering players the very best casino content available.”
“We’re excited to work closely with the team at StarVegas and look forward to building a successful long-term partnership together.”
Mayke Mahl, COO at Starvegas, said: “As one of the first licensed Swiss online casinos, StarVegas offers a wide selection of games from leading international providers, accessible via StarVegas and our mobile apps. Play’n GO’s reputation for world-class content and responsible growth in regulated markets made them a natural partner for us. By adding their portfolio, which includes some of the industry’s most recognisable and successful titles, we are further expanding our game offering with innovative content and new gaming highlights.
“This partnership reflects our commitment to continuously enhancing our portfolio and delivering Swiss players a diverse, high-quality online gaming experience.”
Long-Term Market Strategy
Play’n GO continues to strengthen its position in regulated markets across Europe and worldwide. The supplier partners with operators that share its commitment to player protection, compliance and sustainable growth. The StarVegas launch extends that approach inside a tightly controlled jurisdiction.
Reporting: G3 Newswire
Generated by SCCG’s automated editorial system from published source reporting. SCCG Management holds editorial responsibility.
Content suppliers win in regulated Europe by stacking operator partnerships one license at a time — distribution is currency.
Switzerland runs one of Europe's tightest licensing regimes, so every operator deal counts. Play'n GO is doing the work — securing distribution with Casino Interlaken's digital brand, rolling out proven titles, earning promotional placement. For suppliers, regulated market share is built partner by partner, not in one deal.
- StarVegas.ch launching Book of Dead, Reactoonz, Fire Joker, Rise of Olympus; full portfolio follows
- Casino Interlaken brand offers Play'n GO 'Provider of the Month' promo support at launch
- Another regulated EU distribution point for Play'n GO in a mature, closed licensing market
SCCG angle: We connect suppliers to licensed operators in closed markets like Switzerland and help brick-and-mortar casino brands build compliant digital platforms. SCCG's network includes both content studios seeking distribution and land-based operators launching online — we broker the partnerships that unlock regulated market access.
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