
TL;DR — DraftKings Q2 revenue fell 4.6%, adjusted EBITDA dropped 62% to $115m, and it posted a $67m net loss. Yet Robins cited 600k predictions users in H1, volume quintupling to $11bn annualized, and only 1% overlap with sportsbook customers. The company held full-year guidance while planning $200-300m extra spend.
SCCG Take — Predictions tap professional traders the sportsbook would otherwise miss, reinforcing an incremental growth path. Operators should track acquisition velocity in non-regulated states as NFL awareness builds.
DraftKings CEO Jason Robins pointed to faster-than-expected growth in the company’s predictions business as the standout element of its second-quarter performance. The operator posted declines across key financial metrics yet maintained full-year guidance while outlining plans to scale the new vertical.
DraftKings reported total revenue down 4.6% year over year, adjusted EBITDA plunging 62% to $115 million, and a $67 million net loss. Robins described the overall results as “fantastic” on the August 7 earnings call, with the predictions segment driving the positive tone, as reported by SBC Americas.
Robins stated that the newly launched predictions offering is “growing faster than we anticipated.” More than 600,000 customers engaged with DraftKings Predictions in the first half of 2026, a pace that “far surpassed our expectations.” Customer acquisition rose almost 75% year over year, producing approximately 30% more customers than projected.
Combined Sports Consumer Volume reached $13.1 billion, an increase of $1.7 billion (15%) from the same period in 2025. Annualized trading volume across the predictions product almost quintupled from $2.3 billion to $11 billion between April and July. The company has rolled out more than 30 markets per MLB, NBA, and WNBA game, with parlay-style Combos now approaching 20% of total predictions volume and described by Robins as “an absolute smash.”
Robins reported only around 1% customer overlap between the sportsbook and the largest predictions operator in regulated states. He added that 80% to 90% of sports prediction market volume in those states comes from professional betting syndicates and institutional traders—volume the sportsbook would not have captured.
“There is very minimal, if any, cannibalization happening,” Robins said. The company plans $200 million to $300 million in additional spend on predictions this year and intends to shift most sports content onto its own DKeX exchange for the fall season. DraftKings held its full-year guidance of $6.5 billion to $6.9 billion in revenue and $700 million to $900 million in adjusted EBITDA, in contrast to Flutter’s recent cut. Its share price recovered to roughly $23.25, though it sits down about 51% from $48 over the last 12 months.
The earnings contraction and heavy marketing investment highlight execution risk if the education period in states such as California and Texas takes longer than anticipated. Still, the distinct professional audience and rapid volume ramp position predictions as a clear additive channel. How quickly that awareness translates into sustained acquisition during the NFL season will set the pace for the remainder of the year.
Reporting: SBC Americas
Generated by SCCG’s automated editorial system from published source reporting. Automated fact-checking and editorial checks run before publication; individual articles are not reviewed by an editor beforehand. SCCG Management holds editorial responsibility.
We're watching every major operator weigh predictions after Kalshi's opening. DraftKings just showed it's not cannibalistic—1% overlap, 80–90% pro trader flow, quintupling volume in three months. That's a new customer class and a rationale for scaled spend even when EBITDA drops 62%. The playbook matters.
SCCG angle: SCCG has placed trading and risk talent at every major book and connected prediction platform builders across three continents. If you're sizing predictions as a vertical or need to model incremental acquisition economics against sportsbook LTV, we'll connect you to the operators, data partners, and market-maker networks that have already scaled it.