By Stephen Crystal, Founder & CEO, SCCG Management, and SVP Gaming, AFLE
This is a special weekend, and I want everyone in the SCCG universe in on it.
This week we announced our strategic partnership with the American Football League Europe (AFLE), the new professional gridiron league launching its inaugural season today. As part of that agreement, I have been appointed Senior Vice President Gaming of the AFLE, leading all gaming-related business development and commercial partnership initiatives across the league and its eight member clubs.
Today, the AFLE plays the very first game in its history. Tomorrow, the second. And we want our friends, partners, and clients to have a free seat for both.
Your Free Game Pass
The AFLE has opened full streaming access through their plus platform. No subscription, no payment, no friction. Open the link and watch.
Watch free: https://plus.aflepro.com/
This Weekend’s Kickoff Games
Saturday 23 May. Berlin Thunder at Vienna Vikings. The first game in AFLE history, played at the Wiener Sport-Club Stadium in Vienna. Seahawks legend Marshawn Lynch will be on hand for the ceremonial coin toss.
- Vienna local (CEST): 5:00 PM
- US Eastern (EDT): 11:00 AM
- US Pacific (PDT): 8:00 AM
Sunday 24 May. Panthers Wrocław at London Warriors. London’s brand-new franchise opens its first home game at Cherry Red Records Stadium.
- London local (BST): 1:00 PM
- US Eastern (EDT): 8:00 AM
- US Pacific (PDT): 5:00 AM
Why This Matters
The AFLE is building a professional sports league with gaming and fan engagement woven into its commercial foundation from day one. Eight teams across seven nations. A sixteen-week regular season. A Gold Bowl in Duisburg on 6 September. And every layer of the gaming and sports betting strategy built deliberately, league-wide, in partnership with SCCG.
If you have ever wanted to watch a professional sports league grow from the inaugural snap forward, this is your weekend.
Grab a coffee, open the link, and enjoy the show.
Powering the Global Gambling Industry Worldwide.
