SERVICES
Led by Stephen Crystal, SCCG Management provides consultation on Sports Betting, iGaming, iGaming Talent Recruitment, Sports Marketing Sponsorships, Affiliate Marketing, Gaming Technology, Intellectual Property Protection, Product Commercialization, Esports, Capital Formation, M&A and Joint Ventures, and Casino Management for brick and mortar and iGaming operations.
LOCATION
With offices in Las Vegas, Calgary, and London, SCCG works with a global network of partners and clients. SCCG supports clients, focusing on business development, technology, services and operational concerns, for tribal and non-tribal casinos, across the largest gaming markets in the US. The SCCG team is also active in some of the most exciting projects in the Asian and European gaming markets
· Project & Campaign Management
· Membership/Subscription Models
· E-Commerce
· Affiliate Marketing & White Labels
· Media Planning
· Social Media Marketing
· Acquisition and Conversion Techniques
· Loyalty/Retention Strategies
· Customer Profiling & Pathing – Champion for the Consumer
· CRM Data-Driven/Automation “Targeted” Mindset
· Large Scale Program Rollouts & micro-niches
· Content Development for digital distributionTogether, we provide a full service digital marketing support offering, providing execution and solutions such as:Management of e-commerce, direct mail and catalog direct-to-consumer initiatives for consumer products, digital downloads, membership sites, e-commerce sites and magazines.The creation and planning of marketing campaigns, email communications, SEO/SEM, landing page development, affiliate management, social media, copywriting/editing digital content, target marketing, including database driven communications, customer profiling segmentation, website UI/UX, testing and optimization.Supporting the strategic planning and execution of Digital & Print Subscriptions and Memberships, optimizing customer acquisition, conversion, retention, upsell/x-sell, and loyalty techniques.Providing support for support for Event and Conference marketing, administrative planning, live & virtual support, and vendor communications.
