Betfred, the UK based bookmaker, and SCCG Management have joined forces to extend their industry leading sports wagering technologies into the US market.

Betfred is the largest and fastest growing bookmaker in the UK, and one of the largest sports wagering operators and technology solution providers in the world, directly supporting almost 1,700 sports wagering operations. Betfred has captured and maintained high profile relationships in sports, such as the official betting partner of Manchester United and the recently renovated Wembley Stadium. Betfred has successfully reached and maintained its leading role in the industry for its customer facing technologies such as its exceptionally well received mobile wagering product. Betfred’s media reach through Betfred TV, established in 2013 was the first of its kind in the UK. Betfred remains committed to high energy, high profile events, such as the Betfred World Snooker championships (with hundreds of millions of viewers). Through all these activities, Betfred has established itself as an innovator in sports wagering operations, technology and media, approaching its entire business as a cohesive, high value, customer centric ecosystem.

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