Canada Soccer has renewed its contentious sponsorship and broadcast agreement with Canadian Soccer Business (CSB) under enhanced terms for the organization ahead of this summer’s World Cup. The new 11-year deal, set to last through 2037, includes an option for a five-year extension despite past conflicts during the initial 10-year contract. These conflicts led to player strikes and a $40 million lawsuit by the Canadian Soccer Players Association against Canada Soccer board members two years ago.
- SCCG Management. The Gambling Industry’s Global Connector. Access Here.
- Source: SCCGManagement.com
Tags: agreement, Business, canada, Gambling, lawsuit, SCCG, SCCG Management, Soccer, sponsorship, World Cup
